Turn your AI ideas into reality— click the link below to discover how to train models today!

AI leaders only: Get $100 to explore high-performance AI training data.

Train smarter AI with Shutterstock’s rights-cleared, enterprise-grade data across images, video, 3D, audio, and more—enriched by 20+ years of metadata. 600M+ assets and scalable licensing, We help AI teams improve performance and simplify data procurement. If you’re an AI decision maker, book a 30-minute call—qualified leads may receive a $100 Amazon gift card.

Book a call

_{For complete terms and conditions, see the offer page.}

Question: Is a plant-based diet safe and healthy for dogs?

Apparently so!

The founder of Omni believes dogs don’t just survive on a plant-based diet—they thrive. Omni has since become one of the UK’s top plant-based dog food brands, creating balanced meals that fuel both satisfaction and lasting health..

Okay but what is the incentive to give my dog a plant-based food diet?

Well, more than half of dogs today are overweight. On top of that, a significant number struggle with health issues linked directly to poor diets. It’s a growing problem that affects not just their bodies, but their overall quality of life. That’s why providing nutritionally complete meals is more important than ever—meals that don’t just fill a bowl, but give dogs the energy, strength, and wellbeing they need to truly thrive.

Do I have to compromise on taste?

Put simply, nope. Omni partners with leading vet schools, veterinarians, and nutritionists to make sure every recipe is not only healthy and nutritionally complete, but also genuinely delicious. That way, your dog gets the best of both worlds: meals that support their long-term health while still being something they look forward to at every feeding.

Will a plant-based food diet ensure my dog is strong?

When it comes to nutrition, Omni puts quality first. Their meals pack in around 30% protein—higher than the average 22–26% found in many other dog foods. That extra boost means your dog gets all the essential nutrients they need to stay strong, active, and healthy, without any compromise.

How well are they doing? 📈

Omni’s growth has been nothing short of impressive. Since launch, they’ve sold over one million vegan dog meals and raised £1.5m through funding and angel investment. They’re also on track to hit £4m in revenue—a clear sign of momentum. Earlier this year, after securing investment on BBC One’s Dragons’ Den from Steven Bartlett and Deborah Meaden, sales jumped 130% in just three months, bringing in 20,000 new customers. Safe to say, Omni isn’t just surviving in the market—they’re thriving.

Till next time,

Advanced Start really values your feedback! For any comments or suggestions on how we can improve our newsletters please email [email protected] or leave a comment in one of the polls.

Thank you!