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Click below to see how you can run your own TV ads and connect with more shoppers this holiday season.

Find your customers on Roku this Black Friday

As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.

Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.

Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.

Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.

Use code GET5K now

Did you know that traditional sponges and cloths like this contain a lot of plastic?

You might know this already, but plenty of people don’t. The real question: can we remove plastic from everyday sponges and cloths without losing what makes them useful?

Seep is on it!🧽

Meet Seep — a company on a mission to make cleaning truly sustainable. They create zero-plastic, high-quality natural tools like sponges and cloths, designed to make everyday chores greener. Their bold goal? To stop 1 billion plastic cleaning items from reaching landfill by 2030.

So, what is the consumer benefit?➕

For starters, Seep’s plastic-free design makes their products long-lasting and versatile, helping you buy less over time. On top of that, they’re thoughtfully created to look stylish in your home — elevating the everyday sponge into something you actually enjoy using.

Do people care enough?🤷‍♂️

It’s hard to say for certain — but research shows growing concern and curiosity about what everyday household items are made of. With this shift in awareness, companies like Seep are well-positioned to not only meet demand but also drive it further as their mission gains momentum.

How well are they doing? 📈

Since launching in 2020, the business has made impressive strides. Recently, it introduced lower-priced products and smaller pack sizes to help independent retailers meet minimum orders and create stronger shelf presence. In 2024, Seep was accepted into the Tesco Accelerator — and now proudly sits on Tesco shelves. The big question: will growing demand for sustainable cleaning products take Seep even higher?

Till next time,

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Thank you!